NA EUN CHOI[now-in · cho-ee]

ABOUT














 






 
















How can we re-frame work-life balance at home by creating a stronger transition from work to personal time?

Concept Innovation, Design Research, 
Iterative Prototyping, Local Manufacturing 

Team Members: 
Ayrlron Arellano, Nando Armandhin

Course: Product Design 5 
Time frame: 14 Weeks (09.2024)
Instructor: Chiara Ferrari 

RESEARCH


With the prevalence of modern work heavily being mental labor and hybrid/digital, more people feel they cannot separate their personal lives from their professional lives














54% of people report stress from work has negatively affected their home life on a weekly or daily basis




De Jager, F. (2024, September 26). 81+ Troubling Workplace stress Statistics [2024 data]. SSR. https://www.selectsoftwarereviews.com/blog/workplace-stress-statistics






We want our collection to encourage rejuvenating personal time 🤸🏻‍♀️ 







1. Disconnect from work



2. Reflect Personal Identity

 

3. Support Hobbies

 


Our design brief required us to manufacture at least one product in the collection, therefore we focused on simplifying the design as much as possible while still being maximally functional




RE-FRAME 
COLLECTION 


  1. desktop organizer
  2. flip clock 
  3. storage shelf (in steel and acyrlic)


manufactured in stainless steel locally in Los Angeles, CA



Desktop Organizer
Hobby Mode
Flip to play mode

Flip Clock 




Storage Shelf




PRODUCT QUALITIES


Adaptive 

Interactive


Satisfying 




CMF


With cost-of-manufacturing constraints in mind, the team decided on neutral, minimal finishes and colors. 














Cork was used for the feet as not to scratch either the product or desk surfaces.

Prototypes & Process


Lorem Ipsum...
Tour of the Factory in Los Angeles


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